A compilation of brand related qoutes.

They are ill discoverers that think there is no land, when they can see nothing but sea.

—Francis Bacon
Former Lord Chancellor

Never tell people how to do things. Tell them what to do and they will surprise you with their ingenuity.

—George S. Patton

Imagination rules the world.

—Napoleon Bonaparte

If everyone is thinking alike, then somebody isn't thinking.

—George S. Patton

The purpose of a business is to create a customer.

—Peter Drucker

I believe in the imagination. What I cannot see is infinitely more important than what I can see.

—Duane Michals

All men who have achieved great things have been great dreamers.

—Orison Swett Marden

A rock pile ceases to be a rock pile the moment a single man contemplates it, bearing within him the image of a cathedral.

—Antoine de Saint-Exupery

We succeed in enterprises which demand the positive qualities we possess, but we excel in those which can also make use of our defects.

—Alexis de, Tocqueville

We don't have a monopoly. We have market share. There's a difference.

—Steve Ballmer
Mircosoft

Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.

—Steve Jobs
Apple

Perpetual optimism is a force multiplier.

—Colin Powell

Just because something doesn't do what you planned it to do doesn't mean it's useless.

—Thomas A. Edison

It's not what you pay a man, but what he costs you that counts.

—Will Rogers

It usually takes me more than three weeks to prepare a good impromptu speech.

—Mark Twain

Innovation distinguishes between a leader and a follower.

—Steve Jobs
Apple

If one does not know to which port one is sailing, no wind is favorable.

—Lucius Annaeus Seneca

The best way to predict the future is to create it.

—Peter Drucker

Efficiency is doing things right; effectiveness is doing the right things.

—Peter Drucker

Ideas are cheap. Always be passionate about ideas and communicating those ideas and discoveries to others in the things you make.

—Charles Eames

Providing meaning to a mass of unrelated needs, ideas, words and pictures - it is the designer's job to select and fit this material together and make it interesting.

—Paul Rand

Ideas must work through the brains and the arms of good and brave men, or they are no better than dreams.

—Ralph Waldo Emerson
American Poet, Essayist

The real questions are: Does it solve a problem? Is it serviceable? How is it going to look in ten years?

—Charles Eames

As a small businessperson, you have no greater leverage than the truth.

—John Greenleaf Whittier

The details are not the details. They make the design.

—Charles Eames