RiP! A Remix Manifesto
Friday, October 16th, 2009
As business assets, “brands” are intellectual property. They are legally protected trademarks. Anyone working in the field of branding has a reasonable understanding of trademark and copyright law. But today, even the experts are confused as to who owns what. In his film, RiP! A Remix Manifesto, filmmaker Brett Gaylor explores issues of copyright in the information age, mashing up the media landscape of the 20th century and shattering the wall between users and producers. (more…)




Logos are Dead?
Sound Symbolism
“Drive” Animation
Brand Values
Problem Shaping
Clarity is Everything
Pattern Recognition
Crowdsourcing
Brand Sonification